Archive for November, 2009

On Blogging, Passion, Money and Everything In Between.

In case you haven’t heard, bloggers are the latest trend in the fashion industry these days (or at least a new subject to talk about between Spring and Fall markets). Just couple of seasons ago myself and the Style Coalition were featured in the NY Observer article talking about the Pariah status of bloggers at [...]

Fashion 2.0: Is Vogue Going Social?

The fashion world has been waiting for Vogue’s online strategy developments for a while now, especially since Anna Wintour promised us to “own the online space more in the next year” during her live interview in May in NYC. Today her camp released an interesting piece of news - Wintour and publishing director Tom [...]

Blogger-Brand Relationship: On Romance, One-Night Stands and Breakups.

While blogging on fashion for the past 2.5 years I’ve been romanced by many brands. Some opted for long distance relationships, some for online dating only, some chose the route of a “one night stand” to hit their monthly goals. But many used the advantage of my NYC location to take the relationships to the [...]

Compulsive Shopping 2.0, by Invitation Only.

In case you had any doubt that online invite only sample sales are the hottest e-commerce trend of the year, the recent coverage by TechCrunch and NY Times and millions of dollars spent on funding and acquisition in the space proved the point. Besides the leading startups, more and more retailers such as Saks are [...]