Archive for July, 2009

Polyvore vs. Style.com: The Online Competition.

This Sunday NY Times started what seems to be another round of competition: the dumb traditional press vs. the cool online guys. The main argument was the fact that “Polyvore had more than 835,000 unique visitors in June, almost 25 percent more than the traffic to Style.com”.  NY Mag’s Cut blog took the argument even [...]

On Twitter, Fashion Designers and ROI.

If you read my fashion blog you must know how much I love “The Fashion Show” (although it can’t be compared to “Project Runway”). I obviously read the post-show commentary, especially this by the known fashion industry figure Fern Mallis. I’m a big fan of Fern (she created the NY fashion week after all!), although [...]

Twitter & The Effect Of Social Media on Fashion Brands & Retailers at the 140 characters conference.

Last month @macala and I spoke at Jeff Pulver’s 140 Characters Twitter conference about the subject I’m most passionate about: Fashion + Social Media. In a regular Twitter fashion, we were given a limited time (only 10 min!) to share our insights. Enjoy the video and please let me know your thoughts.